Bijan is a well-known Iranian-American designer of menswear and fragrances.
Born (1944) in Tehran, Iran, Bijan immigrated to the United States in 1973. His exclusive boutique on Rodeo Drive in Beverly Hills was established in 1976 and can be visited by "appointment only". It has been described as "the most expensive store in the world".
Bijan mainly lives in Beverly Hills, California, but he is also known to own residences in New York and Boston, as well as Milan and Florence, Italy. Bijan is one of few Iranian-Americans in the notorious paparazzi spotlight who are still permitted to enter Iran.
Bijan Pakzad (designer of menswear and fragrances)

Bijan is known also for his cars: he has a Yellow Bentley Azure with black interior, as well as a Black Bentley Azure with yellow interior. He is also known to have a Black Mercedes-Benz SLR McLaren with a customized paint scheme, and a yellow Ferrari 430, which he parks outside his Rodeo Drive Boutique, and a Yellow Rolls Royce Drophead Coupe.
In the late 1980s Bijan designed a golden Colt revolver. The gun had a leather handgrip fashioned for a .38-cal. Colt revolver inlaid in the cylinder was 56 grams of 24-karat gold, the gun was placed in a mink pouch in a Baccarat crystal case embossed with the customer's name. Bijan's own signature is engraved in gold on the barrel of the gun. Only 200 such guns were made. In 2005, one of these guns sold at Christie's auction house for over $50,000 USD.
In 2000 Bijan courted controversy when an advertisement featuring a "rotund [nude] model named Bella" and himself was at first rejected by New York magazines before it was accepted by Tina Brown's Talk magazine.
Bijan dresses some of the world's most powerful men: President of the United States George W. Bush, Governor of California Arnold
Bijan's fragrances for both men and women are known for their distinctive circular glass flacon with an open center and a dividing web. When half full, the fragrance fills two separate chambers, seemingly defying the law of gravity that liquid seeks its own level. One of these perfume bottles is featured in the permanent exhibit of the Smithsonian Institution.
According to the Los Angeles Times Calendar Section the Bijan Perfume and Fashion Business has brought in an estimated 4 billion dollars in sales world wide.
In 1988, Bijan for Men won the Fragrance Foundation's FiFi award for "Most Successful Men’s Fragrance (Exclusive)" while Bijan for Women won the award for "Best Women’s Fragrance Package". In 1997, Bijan again had success at the FiFi Awards with the Michael Jordan Cologne winning awards for "Men's Fragrance Star of the Year Specialty/ Department Stores" and "Best National Advertising Campaign – Men’s".

Another fragrance from Bijan, DNA, earned Bijan an Ig Nobel Prize in 1995 for chemistry. The perfume contained no deoxyribonucleic acid and came in a triple helix-shaped bottle (as opposed to the double helix structure of DNA).The DNA name was inspired by Bijan's children's initials, Daniela, Nicolas, and Alexandra, not the nucleic acid.
In 1989 Vanity Fair magazine named Bijan to their "International Best Dressed List".
Bijan was selected as Persian Man of the Year 2006 by Persian Awards®.
Offiacial Website of BIJAN : www.bijan.com
Schwarzenegger, American actor Tom Cruise, German TV host Thomas Gottschalk, British actor Sir Anthony Hopkins, President of Russia Vladimir Putin, U.S. Senator John Kerry, former Prime Minister of the United Kingdom Tony Blair, Paul Allen, Jay Leno, Giorgio Armani, Usher, Carlos Slim Helu, Steve Wynn, Oscar De La Renta, Tom Ford, Viscomte Kyle Herrig IV, Shahram Nazeri and U.S. President Ronald Reagan have all been dressed by Bijan.